A Comparative Study of Performance of HDFC with select Private and Public Sector banks

Abstract

Abstract

Banking industry has undergone metamorphosis due to increase in competition from private sector banks, foreign banks as well as payment banks. This increasing competition has kept the banks on tenterhook. While public sector banks due to their own compulsions have amassed huge NPAs, other banks also could not isolate them from this NPAs problem. Last three years, in particular have been bad years for banking industry as a whole. However, HDFC bank has stood out as different player in the banking industry in terms of its stellar performance as measured by various performance indicators. This paper attempts to examine the comparative performance of public sector banks namely Punjab National Bank, Bank of India and Bank of Baroda, and private sector banks such as ICICI Bank, HDFC Bank and AXIS Bank over the last three years. Based on the comparative performance of these banks, it investigates into the tactics and strategies of HDFC Bank, which distinguished it from the other banks during the turbulent times.