The Assam Tourism-Scenario: The Path Trodden and the Way Forward

Assam Tourism

Authors

  • Sukanta Sarkar Berhampur University
  • Faculty Member, Department of Business Administration, Berhampur University, Odisha,
  • Professor & Principal, Omega P.G. College-MBA, Osmania University, Hyderabad, Telangana

DOI:

https://doi.org/10.1956/jge.v19i4.707

Keywords:

Revenue, Travel Agent, Tourist, Tourism, and Traveling.

Abstract

The paper explores the status, prospects, and challenges of sustainable tourism in the state of Assam, India. It identifies Wildlife Tourism, Cultural Tourism, Pilgrim Tourism, Golf Tourism, and Adventure Tourism as promising sectors. Assam, known as the Gateway to North-Eastern India, boasts a rich history, cultural vibrancy, and diverse natural beauty. The state attracts global tourists with its scenic landscapes, vibrant culture, and the allure of Blue Mountains. Wildlife Tourism is particularly popular, and Assam features the best hill stations in the region. The state offers various tourism categories, including Health-Based, Event-Based, Nature-Based, Rural-Based, Cultural, Fairs and Festivals-Based Tourism, River Tourism, and Water Leisure activities. However, challenges such as insufficient infrastructure and natural calamities like floods hinder the tourism sector. The paper suggests that addressing these challenges through a strategic and sustainable approach, can contribute to the state's growth and development; given its significant role in generating direct and indirect employment. The study relies on meticulously chosen secondary data for authenticity.

 

References

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Published

06.01.2024

How to Cite

Sarkar, S., Suman, D. S. K. C. and Chandra, D. C. S. P. (2024) “The Assam Tourism-Scenario: The Path Trodden and the Way Forward: Assam Tourism”, Journal of Global Economy, 19(4), pp. 284–297. doi: 10.1956/jge.v19i4.707.

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Articles