Linkage between Business of Sports and Economic Perspectives on Sport: An Empirical Analysis

Abstract

Sports economics plays a crucial role in shaping the sports industry in both developing and developed countries. The aim of the study is to assess the linkage between the business of sports and economic perspectives on sport: an empirical analysis. This study opted for a qualitative research approach. The study opted for content analysis. Because the analyses the theme and subtheme of a specific topic. The empirical analysis was used from 20 research articles and different reports from various international institutions' databases, such as the IMF and WB, and different scholars from countries. The articles and reports were extracted from Semantic Scholar, Google Scholar, and ResearchGate. The study revealed that to improve corporate social responsibility & reporting in sports organizations, the efficiency of sports & lottery markets influences the economic growth of any nation. The study suggested that environmental sustainability, ethical conduct, and community involvement are very important for any sport organization so as to ensure economic sustainability.